No.DateEvent
1 15 January 2021 Research talk: How grant assessors evaluate the proposal for fundamental research? Speaker: Dr. Chong Yee Lee 15 January 2021, 10.00am-12.00pm, via Microsoft Teams Organizers: Centre for Business & Management


Dr. Chong Yee Lee has presented an interesting talk on “How grant assessors evaluate the proposal for fundamental research?” on 15 January 2021, from 10am to 12pm. The presented topics include ‘what is the meaning of fundamental, what are MOHE's priority areas, what are the FRGS's research clusters and domains, what are the assessor's main concern, what are the common comments given by assessor to reject a project proposal, what are the measures of a good quality project proposal? and etc’. The talk is opened to all UTAR staff and postgraduate students. 53 participants attended and benefitted from the talk.
219 March 2021 Research talk: An alternative way to raise capital - ECF
Speaker: Mr. Goh Boon Peng 19 March 2021, 10.30am-11.30am, via Microsoft Teams
Organizers: Centre for Business & Management

The speaker shares about Equity Crowdfunding (ECF), which is an innovative form of alternative fundraising that allows small businesses to raise capital from the public using online platforms registered by the Securities Commission Malaysia. To date, 10 ECF platforms have been registered. ECF allows these small businesses to offer equity in their companies to investors, who in turn invest in the idea they see potential in. With ECF, investors have the opportunity to diversify their investments beyond the traditional asset classes. He also shares about how ECF will impact the SME/Startups market. This talk is opened to both UTAR staff, students and the public. 39 participants attended and benefitted from the talk.

330 April 2021Research talk: Assisting Postgraduate Students with Publishing
Speaker: Dr Garry Tan Wei Han (UCSI University) 30 April 2021, 2.30pm – 4.30 pm, Via Microsoft Teams
Organizers: Centre for Business & Management


Publishing is an essential aspect for many postgraduate students around the world. Despite its importance, scholars are rarely taught the fundamentals of publishing. This talk highlights the different types of indexes, techniques to check the authenticity of a journal, process of submitting to a journal, journal quality list, open access, special issues and predatory journals. In addition, a number of resources for publishing were also be shared. This talk is opened to both UTAR staff, postgraduate students and the public. 128 participants attended and benefitted from the talk.
43 July 2021Research Talk: Sexual harassment: Past and present
Speaker: Madam Ong Chin Lan (Former ACP) 3 July 2021, 1.00pm – 2.30pm, via Zoom
Organizers: Centre for Business & Management and World History Club

The speaker (i.e. ACP Ong Chin Lan) provided the participants (1) an understanding of the history and evolution of sexual harassment, (2) discuss the available law, regulations, and rules that protect the victims, and (3) educate the participants on sexual harassment prevention. The talk was opened to UTAR staff, students and the public. A total of 311 participants attended the talk on the day. 

57 July 2021Research talk: Agropreneurship in Fig Industry
Speaker: Encik Mohamad Hafidz Arifin (Managing Director of AFTA Benefigs) 7 July 2021, 10.00am - 11.00am, Via Microsoft Teams
Organizers: Centre for Business & Management


Fig is one of the most valuable crops in Malaysia. As an industry, it offers a lot of business opportunities to those who are involved. Following the popularity of the Musang King Durian and MD2 Pineapple, fig is expected to be the next big thing. In this talk, the speaker shared his experience on the ups and downs he faced when venturing into Agroenership. In addition, he also provided an overview on the prospects of the fig industry in Malaysia as well as the growing regional interest in figs. This talk was opened to UTAR staff, students and the public. A total of 116 participants attended the talk on the day.
631 July 2021Research talk: Career in Financial Services for fresh graduates
Speaker: Mr. Francis Teo (RHB Asset Management) 31 July 2021, 10.30am – 12.00pm, Via Microsoft Teams
Organizers: Centre for Business & Management and Department of Marketing


The talk focused on the difficulties that recent graduates face in their efforts to find suitable employment, particularly in financial institutions. The talk also discussed the behavioral qualities, paper qualifications, attitudes and aptitudes required in the industry with undergraduates. Various job opportunities in the industry were also deliberated for the benefits of the students. This talk was opened to UTAR staff, students and the public. A total of 69 participants attended the talk on the day.
717 August 2021Research talk: Managing Covid-19 pandemic in the private higher education
Speaker: Encik Mohd Fauzi Bin Kassim (UNITAR) 17 August 2021, 10.00am – 11.00am, Via Microsoft Teams
Organizers: Centre for Business & Management


The talk highlighted the basic overview on the standard operating procedures (SOPs) based on National Security Council (NSC), Ministry of Health (MOH), and Department of Occupational Safety and Health Malaysia (DOSH) requirements. The talk also discusses on the implementation of new society norms. Furthermore, the talk also enlighten the participants on the students and staff welfare during the movement control order (MCO). This talk was opened to UTAR staff, students and the public. A total of 108 participants attended the talk on the day.
827 August 2021Research talk: Developing the Case Study Research Culture among Academics and Students in Multidisciplinary Fields
Speaker: Dr Chong Yee Lee (UTAR) 27 August 2021, 2.30pm - 4.30pm, Via Microsoft Teams Organizers: Centre for Business & Management and Centre for MBA Studies


A case study is a research method that involves an up-close, in-depth and detailed contextual analysis of a subject of study (can be an individual, organization, action, event) existing in a given time and place. However, some people argue that the study of a small number of cases does not offer enough ground to establish reliability or generality of findings. Others have argued that a case study is only used when applied as an exploratory tool. Researchers, on the other hand, are always spoilt for choice when they are determining the tools to use in dealing with their research questions – qualitative, quantitative or mixed research tools. While there is no singular format for an effective case study, there are some difficulties associated with the delivery of case studies. This webinar highlights the importance of developing a case study research culture that is beneficial to internal and external stakeholders. This talk was only opened to UTAR staff and students only. A total of 107 participants attended the talk on the day.
93 September 2021Research talk: Research Sharing Webinar Series 2 3 September 2021, 2.30pm – 3.30pm, Via Zoom Organizers: Centre for Business & Management


Speakers shared the knowledge on:
  • several techniques on how to conduct a stress-free research.
  • supply chain management resilience in a Post Covid-19 pandemic.
Received an overwhelming response from participants. A total of 23 UTAR participants and 290 international participants attended the webinar on the day.
103 September 2021Research talk: The art of navigating PhD journey, value yourself and your time
Speaker: Dr Joe Lim 3 September 2021, 2.30pm-3.30pm, Via Microsoft Teams
Organizers: Centre for Business & Management



The speaker highlights how managing the Ph.D journey is more of an art rather than a science. The speaker also shares how to activate bite-sized practices and experience self-efficacy to discover the hidden, incredible power within oneself and the subsequent realization of self-empowerment. This talk was opened to UTAR staff and students only. A total of 88 participants attended the talk on the day.
112 October 2021Research talk: The Postgraduate Study Journey: What to Expect?
Speakers: Dr. Abdelhak Senadjki; Mr. Ng Foo Yek; Dr Ogbeibu Samuel 2 October 2021, 9.30am-12.30pm, Via Microsoft Teams
Organizers: Centre for Business & Management, FBF Postgraduate Programme


The first speaker, Dr. Abdelhak Senadjki has shared the “Tips and guidelines to build a strong supervisor-supervisee (S-S) relationship”. The second speaker, Dr Samuel Ogbeibu, has shared about “Achieving success through self-transformation: Embracing the bright side of failures”. The third speaker, Mr Angus Ng Foo Yek, has shared with the participants on the topic of “Emotional hygiene: Tips to keep your mind focused and healthy”.

Centre for Business and Management together with FBF Postgraduate Programme have organized a successful webinar in hopes to encourage and motivate postgraduate students in their PhD journey. This talk was only opened to UTAR staff and students only. A total of 95 participants attended the talk on the day.
12 15 October 2021Research talk: The Dynamic of Healthcare Management during COVID-19 Pandemic
Speaker: Dr Loo Chee Voon (Hospital Raja Permaisuri Bainun) 15 October 2021, 10.00am-11.00am, Via Zoom
Organizers: Centre for Business & Management, Department of Business, and Division of Programme Promotion (DPP)

COVID-19 and its mutated variant is an ever-changing invisible enemy, persistently onslaught our lives radically without ever revealing itself directly. During these trying times and lockdown, most people in Malaysia have been confined to their homes, affecting everyone's life and livelihood. COVID-19 also shattered the political norms in Malaysia where we are witnessing change of new prime minister, our country's third in 3 years. The most dreadful effect is the increase in the number of brought in deaths (BID) attributable to the virus. Non-essential operations and treatments have been stopped, intensive care units are overwhelmed, and even there, 50% of COVID-19 patients who managed to get ICU bed will not make it out alive.

The current pandemic crisis is highlighting the need of re-engineering the way we deliver healthcare and to improvise healthcare facilities in order to cope, adapt and prepare for the unexpected. Changing the way people work requires innovative approaches and questioning some long-held medical practices. The talk covers the topic of interest to health policymakers and managers. What management lessons can be applied to managing the health crisis? A total of 63 participants attended the talk on the day.
1316 October 2021Research talk: Seminar in Quantitative Thinking
Speaker: Prof. Kayhan Tajeddini (Tokyo International University) 16 October 2021, 11.00am-1.00pm, Via Zoom
Organizers: Centre for Business & Management, FBF Postgraduate Programme


Any research, be it framed in the context of hard-science or social sciences, inescapably has quantitative components. Pursuing research, addressing research questions, and finding meaningful data structures, entail mastering different approaches and techniques that allow researchers to get the most out of their data. Since persons with non-extensive mathematics background may perceive data quantification and analysis as something challenging, the workshop will put emphasis not on calculations but on ideas, and will try to provide by reason and common sense a demystified view of statistics and, more importantly, of its practical application and interpretation.

The seminar aims at providing participants with a broad picture of quantitative methods and approaches to data analysis. The topics and the techniques covered by the seminar will be put in context and illustrated by means of practical examples in order to make participants aware consumers, as well producers, of statistics.

The seminar can support students in their efforts to write a quantitative high standing master dissertations and PhD theses based on the principles of quantitative research methodology. Students will be assisted during the different phases of their research, and will be offered consult for specific research problems. A total of 131 participants attended the talk on the day.
1427 October 2021Research talk: The Circular Economy in Malaysia: Industry Evidence
Speaker: Prof. Suhaiza Hanim Mohamad Zailani (Universiti Malaya) 27 October 2021, 10.00am-11.30am, Via Microsoft Teams
Organizers: Centre for Business & Management


Many companies in Malaysia are now increasingly embraced into sustainable thinking within their business strategies because they have recognised of its importance to their long-term viability and benefits. The webinar highlights how Malaysian executives across diverse sectors (E&E, automotive, food/ beverages, rubber, plastics and resin, energy, palm oil products and services) are looking at the circular economy. A total of 68 participants attended the talk on the day.
1528 October 2021Research talk: Digital Tax in Malaysia
Speaker: Mr. Fan Kah Seong (Tax Director of PKF Malaysia) 28 October 2021, 3.00pm-5.00pm, Via Microsoft Teams
Organizers: Department of Commerce & Accountancy, Centre for Accounting, Banking and Finance, and Centre for Business & Management


Effective on 1st January 2020, service tax shall be charged and levied on any digital service provided by a foreign registered person to any consumer in Malaysia. Based on Royal Malaysian Customs Department guideline, ‘digital service’ refers to any service that is delivered or subscribed over the internet or other electronic network and which cannot be obtained without the use of information technology and where the delivery of the service is essentially automated. Foreign service provider refers to any person who is outside Malaysia providing any digital service to a consumer and includes any person who is outside Malaysia operating an online platform for buying and selling goods or providing services (whether or not such person provides any digital services) and who makes transactions for provision of digital services on behalf of any person.

The objectives of this webinar are:
  • To provide better understanding on the service tax framework on digital tax in Malaysia.
  • To provide insight on the digital tax implication to consumer and businesses. 
  • To explain the guidelines issued by Royal Malaysian Customs Department on service tax of digital services. 
  • To discuss the OECD Pillar on digitalisation of economy from tax point of view. 
A total of 110 participants attended the talk on the day.
1630 October 2021Research talk: Recruiting in Today’s Market
Speaker: Ms. Stephanie Tan 30 October 2021, 10.00am-11.00am, Via Microsoft Teams
Organizers: Centre for Business & Management


The Malaysian economy has contracted significantly due to the COVID-19 pandemic. These financial hardships affect talent management significantly, including hiring freezes, hiring layoffs, cancelled bonuses, and working (for example, teleworking).

This webinar focuses on the impacts of the COVID-19 pandemic on talent management, particularly in the manufacturing industry. This webinar also discusses coronavirus hiring, which is how recruiters select and interview job candidates during the pandemic. Important interview tips were shared with potential candidates to stand out in an interview.

A total of 198 participants attended the talk on the day.
17 12 November 2021Research talk: Tricks and Tips of Quick Professional Presentation Design using PowerPoint
Speaker: Ms. Karen Cheah (HRDCorp Certified Trainer) 12 November 2021, 9.00am-12.00pm, Via Microsoft Teams
Organizers: Centre for Business & Management


Today’s tech-savvy audiences are getting increasingly sophisticated and tougher to impress every day. A well-designed presentation can help gain credibility and reputation and amaze the audience. This webinar have shown the participants how to use PowerPoint to its full capabilities to design memorable, remarkable, exceptional and visually exciting presentations to get the results desired.

A total of 283 participants attended the talk on the day.