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Project Title | Generative AI in Health Tourism: Analysing Tourists’ Decision-Making Process Using Utilisation Behavioural Model
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Campus | Kampar campus |
Stipend | RM2,800 per month |
Entry Requirement | 1. Master's degree in a related field 2. Good communication skills in Bahasa Malaysia and English (both written and spoken) |
Job Description | 1. To carry out literature review 2. To assist in conducting research works |
Field of study | Business and Management (Doctor of Philosophy) |
How to Apply | If you are interested, please contact Dr. Seow Ai Na via email at seowan@utar.edu.my |